Name of the lead partner organisation: University of Nova Gorica

Country of the lead partner organisation: Slovenia

Project summary:

The project addresses the problems of rural depopulation, brain drain and underdeveloped local economies faced by rural regions in Central and Eastern Europe. Norway is one of the most developed countries in Europe; however, its rural areas face a similar out-migration problem as the districts of the partners countries Slovenia, Croatia and North Macedonia. On the other hand, in Western Europe high quality agricultural products (such as wine) with a strong regional identity have contributed to sustainable rural development, preserving traditions and preventing out-migration or company relocations. This regionality was based on the concept of typicality and terroir.

Therefore, the project aims to address these issues by building a new cluster of human capital through transnational cooperation and capacity building with a network of research institutions, universities, enterprises and local authorities operating in selected rural areas for the valorisation of local wines and ciders based on typicality and terroircharacterisation. Transnational cooperation will enable unique and essential multidisciplinary exchange of experience, conjunction of existing infrastructure, transfer of promising practices and common activities for this multilevel challenge.

Target groups

  • Researchers, experts, students
  • Wine and cider producers, farmers, start-ups
  • General public, policy makers

Project partners:

University of Nova Gorica, Slovenia
Municipality of Ajdovščina, Slovenia
Polytechnic in Požega, Croatia
Public Institution Local Development Agency Požega, Croatia
Tikveš Winery, North Macedonia
NIBIO Norwegian Institute of Bioeconomy Reseach, Norway
Nofima AS, Norway
Hardanger Council, Norway
Hardanger Cider Association, Norway

Related News

Finalist with aroma flavor

Hardangerbonden is once again among the finalists in Det Norske Måltid. The cider named Store Marit (Big Marit) is this year's finalist. It's a...

Rural, sustainable, green, digital – key premises of education at the...

Given that employment in the tourism sector is in close correlation with the growth of tourism activity in the Republic of Croatia, further pressure...

Cider is an adventure in Hardanger and in Norway – A...

Hardangerrådet by Trude Lægreid Rinaldo Young takeover   The young generation is coming home to be farmers and produce cider. They are taking knowledge and traditions into...

Uncorking wine & cider typicality project ‘all in one’ ePlatform

OurUncorking rural heritage project work and team are supported by an advanced digital platform that comprehensively combines, in one place, state-of-the-art solutions for our...

The sense of apples as part of cultural identity

When growing up by a fjord on the south-western coastline of Norway, the growing of fruit is for many people part of their common...

Increased competitiveness by integrating innovation, research and education

Vast areas of vineyards capture the eye when you visit the Tikves Wine District. It is the most prominent vine growing area in the...

Hardanger’s cider adventure

The green apples are about to ripen on the apple trees that stand in neat steep rows almost down to the edge of the...

Social media communication in agriculture: case study of croatian wine market

The wine market forms a significant part of the total world agricultural market that expands, and marketing changes are needed to adapt to globalization...

Cider Cluster – building a new industry by sharing knowledge

Knowledge economy: Throughout the value-chain for cider and wine, from the farmers to the consumers, knowledge is key. How do we share knowledge? The Cider Cluster Hardanger –...

Uncorking wine & cider typicality

A new project entitled “Uncorking rural heritage: indigenous production of fermented beverages for local and environmental sustainability” is a 3-year project with a total...